Unibet Review

Unibet was founded in 1997 by Anders Strom. They were renamed the Kindred Group in December 2016 and shortly after bought out 32Red, having also previously acquired the online arm of the Stan James operation, solidifying their presence in the United Kingdom. They are registered in Malta, though come from a Nordic background and remain popular and prevalent in Scandinavia.

Deposit & Withdrawals

Unibet’s deposit and withdrawal system follows the standard procedure. Debit and Credit cards will suffice as per usual, alongside money transfer services such as Skrill and Neteller, though you must use one of the other methods prior to either of those two. Unibet rarely has problems with both depositing and withdrawing, though the usual timeframe of two to five days is to be taken into account when expecting money to get to your bank account.

Customer Service

Another strong point of Unibet’s online betting outlet is their customer service. Nicely located at the top right side of the website’s header is the help menu, opening up a new tab featuring their FAQ. The ‘Contact Us’ tab is located within that, showing that they deal with telephone, live chat, email and even a helpful link to the Unibet Community forum. All of which are 24/7 in the UK, which is better than some of their competitors who only run until 9pm.

License Information

Customers in the United Kingdom: Unibet is licensed and regulated by the Gambling Commission (licence number 000-045322-R-324275-001)

Unibet offers the common range of betting odds fornats including: Fractional, Decimal and American

Betting limits

Unsurprisingly, with Unibet being one of the more well-known bookmakers and online betting companies, their odds are right at the top of the market. They offer typical price boosts on a daily basis, so keep track of them either on the website or via their social media platforms, mainly that of Twitter. A vast range of sporting choices keep a nice range for the more extravagant better looking to find a new market, whilst their betting limits have been known to cause a bit of controversy in the past, including ‘freezing’ winners accounts whilst they check proceedings, instead of simply paying out winnings.

Types of bets

Unibet offers a whole host of bets including singles, combination bets and system bets. For the advanced there is Asian handicaps. This type of handicap bet only has 2 options – a win or a loss. In the event of a draw (after the handicap is applied) the bet is void and your money is returned.

Sport coverage

Unibet cover a very wide range of sports with 35 in total. Their main offers focus on horse racing, greyhound racing and The Premier league football.

In-play experience

Like Bet365 and its counterparts, Unibet are usually one of the go-to websites for in-play betting and live streaming. There is a handy ‘TV Guide’ for the latter, detailing which sports and what games will be broadcast live. You have to have an account to view the streams and either some money deposited in your account, or, if your account is empty, you have to have placed a bet in the last 24 hours. It’s almost like a subscription service, though you can’t go full screen with it so the quality isn’t always the best. Unibet’s in-play betting is also reliable, though nothing different from plenty of other bookies.

Live streaming

All Unibet customers with money in their accounts have access to an all-comprehensive live streaming facility providing you with real-time action of your favourite sport.

Well you will start off your journey on a landing page which has all you need. You can get anywhere on the site quickly from the front page. The actual content on the page is completely related to offers and this is contained in a full width view below the main menu.

What makes the site easy on the eye is the colour scheme which uses a dark green with emerald green boxes and white text. They also incorporate a set of yellow buttons which stand out clearly and direct the user to certain parts of the site.

The “Help” section is available at the top of the page and includes information about help with your own account but also has individual help and support sections for sports betting and other products.

In this section you will also find an extensive sports betting glossary with tons of information. If you are stuck for an explanation for a certain bet type then this section is perfect for finding the answer.

The main menu on the home page is clear and also here you will find links to the blog, mobile apps and any special offers that Unibet have.

Looking at the blog and content in general. You have a superb selection of articles across all sports with regular features from Nico De Boinville and Nicky Henderson, Jessica Harrington and on football from Liverpool manager Jurgen Klopp.

But it is not just horse racing and football that is covered. Just go to the blog and on the left you will see lots of sports icons. Just click on a sports icon to open up all the blog posts on that sport.

Unibet have a very strong offer when it comes to sports betting margins. There overall betting margin is 4.3% with two of their biggest sports, that would be tennis and football at 4% and 3.9% respectively.

The margin of 3.9% on football is one of the lowest of all the major online bookmakers.

For American sports fans it is also good news. Basketball and baseball trade at 4.4% and 4.5% but American football fans have an even better deal with Unibet being one of the most competitive at 3.8%

All in all, Unibet are one of the top twenty when it comes to value on sports betting odds.

Football is a massive betting line for Unibet and it shows in their offer of markets. You are likely to see a minimum of 40,000 markets at any one time on football and when we reviewed the site recently there were some games that had over 300 markets on each game. To give you some examples their was a Sunday where Manchester United were playing Chelsea in the English Premier League and this game had 312 seperate markets.

On the same day was the EFL (English Football League) Carabao Cup Final between Arsenal and Manchester City, and this had a massive 334 markets for football punters to bet on.

So the combination of odds margins and market offers make Unibet one of the best sites for football.

Simple, big and bold are the words that come to mind when viewing the Unibet In-Play betting interface. All events are laid out in a simple single page with the odds shown in big green boxes with clear white text. Your eye is automatically drawn to the odds.

Lots of good betting opportunities for the in play bettor with a range of fast markets including (Next Corner, No Corner No Bet) as well as a range of Asian handicaps and time interval bets broken down by individual minutes.

Depending on what takes your fancy, Unibet have an offer for everybody. It does not matter if it is sports, casino, poker or bingo.

There are currently 26 different sports and other promotions on the Unibet site. These range from 100% sign up welcome offers to free bet incentives and one really unique new one which Unibet have added…..

Money Back as a Free Bet if VAR is used

Video Assistant Referees are slowly making their way into English football. Refs will be supported by VAR for red cards, penalties, goals and also mistaken identity. That’s why Unibet have got you covered if VAR overturns an original decision in a game and and your bet goes on to lose!

Unibet do not offer as many options when it comes to deposits and withdrawals but the ones that are offered are all highly trusted. These include: VISA and Mastercard, Paypal, paysafecard and of course bank transfers.

Very professional customer service and highly knowledgeable staff. On the site they advertise an average response time as 11 seconds but we waited close to three minutes during our testing. This could have been due to the fact we were testing on a very big sporting day so this is something to be aware of.

Unibet have been providing sports betting since 1997 and have over 15,000,000 customers worlwide which tells you something about the trust element.

The Unibet website is operated by Platinum Gaming Limited whose registered office is at Suite 2B, 143 Main Street, Gibraltar, GX11 1AA Gibraltar.

Platinum Gaming Limited is licensed by: (i)The UK Gambling Commission (“UKGC”). This public regulatory body is responsible for the governance of all forms of gaming based in the United Kingdom and The Government of Gibraltar (under Licence numbers RGL 091 & RGL 092) and regulated by the Gibraltar Gambling Commissioner under the Gambling Act 2005.