Ladbrokes review


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jake smith


it usually has good offers on, the site is easy to navigate and i always find customer support to be friendly and helpful if you give them the same in return, occasionally there will be issues with the webpage but nothing as of yet to break my trust or warrant me from taking my bets elsewhere. Odds could be a bit better as well as in-play experience ...
  • Structurally sound website
  • Gluttony of in play options
  • Extensive market
  • Could do with better promotions
  • Mobile app is not as good as its competitors
  • Lack of a range of languages

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jake smith


Saturday 27. May 2017

it usually has good offers on, the site is easy to navigate and i always find customer support to be friendly and helpful if you give them the same in return, occasionally there will be issues with the webpage but nothing as of yet to break my trust or warrant me from taking my bets elsewhere. Odds could be a bit better as well as in-play experience
Tim Henderson


Saturday 27. May 2017

Very good sports bet promotions, but make sure you read the T&Cs. Never had a problem being paid out or being able to use my free bets and online chat has been helpful in explaining bonuses on games. Not the best bookies, but certainly not the worst
Andrew M


Saturday 27. May 2017

Poor layout and does not let you know which leg failed in your multiple bet
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Ladbrokes bonus


£50 welcome bonus

Ladbrokes new customer bonus

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Latest Betting Promotions

Ladbrokes: 25/1 for Joshua to win Parker by KO

Ladbrokes: 25/1 for Joshua to win Parker by KO

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Ladbrokes gives you a bogus 50/1 for Liverpool to win Newcastle

Ladbrokes gives you a bogus 50/1 for Liverpool to win Newcastle

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Ladbrokes news

frequently asked questions

Can I make deposits and withdrawals at a Ladbrokes shop?

Depositing Cash? – Just walk into your local Ladbrokes shop with your Customer ID and the amount you wish to deposit and one of our friendly Customer Support Advisors will be happy to help you. There’s no need to wait; the cash will be credited into your account immediately.

Withdrawing Cash? – We offer the most flexible cash withdrawal service of any bookmaker with a daily withdrawal limit of £1000*. You just need to produce your Grid card/fob to withdraw cash.

How can I use a free bet token from Ladbrokes?

If you have a Free Bet Token on your Ladbrokes account there are a number of ways that you can redeem this. You can place a bet using our Call Centre and ask one of our agents to apply the Free Bet, or you can place it yourself on

3. How does a 5 team acca insurance offer work?

Place a 5+ team accumulator and get money back as a free bet up to £25 if one side lets you down. Each selection must have minimum odds of 1/10 and the Acca must have combined odds of 3/1+.

How does your verification policy work

Ladbrokes is obliged to ensure that its customers are who they say they are and that they are aged 18 or over and we take our responsibility to make sure we are in compliance with this very seriously.

Wherever possible we use a third party to electronically verify these details. In order to do so we will send them your name, address, date of birth and telephone number.

Can you explain what a Bumper Race is?

These are Flat races run under National Hunt rules so as to give inexperienced jumping horses experience of racing without any jumps. These races are between one and a half miles and two miles long, called National Hunt Flat races, but are informally known as Bumper races.

6. What are decimal odds and how do they work?

You can choose how you want to view your odds to be displayed on your account. Decimal Odds show the odds as a decimal (e.g. 4.00). Decimal odds include both your stake and winnings. Your returns are easily calculated in this format, by simply multiplying the decimal odds by your stake.

For example, £10 at odds of 4.00, returns you (£10 x 4.00) £40. This is inclusive of the stake being returned. This would be 3/1 in fractional odds.

What is a Super Heinz bet?

A Super Heinz is a multiple bet made up of 120 bets over 7 selections in 7 different events – 21 doubles, 35 trebles, 35 fourfolds, 21 fivefolds, 7 sixfolds and 1 sevenfold. A minimum of two selections must win or place for you to receive a return.

Why have I been charged for making a deposit?

Ladbrokes DO NOT charge you for any deposits or withdrawals made to your accounts.

However, please be aware that some credit card companies consider betting transactions as ‘cash’ payments, and may charge you a cash advance fee. Check with your card issuer for more information. Similarly, we will not charge you for bank transfer deposits or withdrawals, but check with your bank as they may charge a transfer fee.

I placed a winning bet with a Ladbrokes Racecourse Representative but I have not collected the payout. What can I do?

Bets placed at a racecourse with a Ladbrokes representative are called ‘Rails’ bets. If you didn’t collect your winnings on the day at the racecourse you can collect your winnings in any of our Ladbrokes shops.

How easy to the eye is the Ladbrokes website?

A really nice interface. It looks a bit busy and confusing when you enter but just spending a couple of minutes will have you finding your desired market and event in no time.

Entering the site you have a main menu at the top with all the Ladbrokes products and the site opens on the sportsbook. For Ladbrokes the main focus sports are football and horse racing. As soon as you reach the home page you will find this broken down into three sections.

Live and In-play is on the left, then in the centre is horse racing and the right side is your bet slip and a promotions area.

The Live In-play section is on a dark background with current scores and minutes shown in bright easy to read colours of gold and blue. You then have the prices and number of markets clearly shown as well, a really excellent front end live section. Clicking through to an individual event will open a stats section at the top with all markets below. Each market has its prices highlighted in white on a dark grey background. This is really easy to

In the middle horse racing section you can click on a race and then it opens the whole racing section, this allows you to get to any horse race very quickly.

All in all a truly top class layout with excellent page loading times.

Instead of the “All Sports” menu being open, it is clearly visible in the main menu and opens on the left in one click only if needed. This leads to less distractions for the user.

Does Ladbrokes offer competitive odds or the best odds in a certain sport?

With Ladbrokes we see a cross sport margin of 4.9% which is not one of the best and they are pretty weak on football offering littel value at 6.1% which is high and not great value for the punter, the selection of markets may compensate for some punters and bettors.

Tennis is another weak and non value market where margins are high 5.8%. The US sports are where you will find some value, particularly basketball at 4.2% and baseball at 4.4%

How good is the market coverage and selection of bets on Ladbrokes?

Market coverage is very solid on Ladbrokes with football, horse racing, greyhounds, tennis, cricket and golf being very popular.

If we look at football then we can expect to see from 100 to more than 150 markets on a top European league game. When going to the football section on the Ladbrokes site you will see the markets broken down into smaller sections.

These sections are Main markets, Goals, Goalscorers, Half, Scores, Team Goals and Other Markets. This makes it very easy to get to a market you wish to place your bet on in no more than 3 clicks which creates a superb user experience.

4. How good is In Play betting on Ladbrokes?

This is a very strong part of the Ladbrokes offer. Why is that?

The In Play interface is the same as the main betting interface in that the colour scheme is the same. The Live In-play section is on a dark grey background with live in-play scores and minute countdown timer shown in bright easy to read colours of gold and blue. You then have the prices and number of markets. This allows you to open all markets easily.

When you enter the In-play section you will see 2 tabs on the right side which are “All” and “Video” and by clicking on video you will be able to watch a selection of games fully live, you do not even have to place a bet. As long as you have a positive balance in your account or have placed a bet in the last 24 hours then you can watch a huge selection of events right from your PC or mobile device.

What selection of bonuses and re-occuring promotions does Ladbrokes have?

Odds Boost is one of the newest promotions from Ladbrokes and here is how it works!

Odds Boost token(s) are available to customers on a wide range of sports and virtual sports and can be used to increase the odds on singles and on single line multiple bets. An odds boost applies to a single or multiple selections on a single bet slip. Their is a limit on the stake level that can be bet but it is very generous at £/€200.

Odds Boost token(s) can be applied to pre-event and in-play singles and single-line multiples on sport, including virtuals. The only downside to this is that Odds Boost tokens cannot be used on complex combination bets such as Lucky 15s, Goliaths etc, etc.

Some of the other great bonuses from Ladbrokes are:

– Acca Insurance – Place a 5+ team accumulator and get money back as a free bet up to £25 if one side lets you down.

– The Racing Weekender – Bet £20 on virtual horse racing and get a free £5 bet for the weekend racing.

– #GetAPrice – This is a chance for you to get a tailored price on any bet scenario you wish.

How easy is it to deposit and withdraw funds with an Ladbrokes account?

Depositing and withdrawing from Ladbrokes is incredibly easy. Not only do you have a huge range of online options but, Ladbrokes also allow you to deposit to and withdraw funds from your online account by going into one of their thousands of shops in the high street.

In terms of online payments this can be done with traditional debit and credit cards like Visa and Mastercard. You can use e-wallets like Paypal Neteller and Skrill, bank transfer and Sofort banking as well as paysafecard, Trustly, Giropay and entropay.

Ladbrokes make it very easy and they have a minimum deposit of just £5

How friendly and fast is the Ladbrokes customer service and live chat service?

To use the Ladbrokes “Live Chat” you need to be a logged in registered user so for anybody wanting to potentially join ladbrokes and ask questions beforehand it is impossible which is downside considering they have such an excellent site.

However, for non registered users and members they do have a very detailed help and FAQ section that covers most questions.

Can you trust Ladbrokes?

Ladbrokes have been in business for many years and have recently formed a bigger alliance with Coral which makes them one of the biggest bookmakers in the UK.

They are heavily regulated in the UK and hold both UK and Gibraltar gambling licenses. They are also a part of ESSA who are The European Sports Security Association which was established in 2005 by the leading online sports book operators in Europe to monitor any irregular betting patterns or possible insider betting from within each sport.

About Ladbrokes

General Information

Ladbrokes was one of the first bookmaking companies to be founded, dating back to 1886 when they were established by a Mr. Schwind. Originally commission agents for horses trained at Ladbroke Hall, the name stuck even when operations moved to London. It was not until 1902 that they were to become known as simply Ladbrokes. Despite a downturn in fortunes around the Second World War, since then they’ve become the firm they are to date, and were in talks with Gala Coral Group in June 2015. Just a month later, the deal was confirmed and became the biggest bookmaker in Britain because of it. The merger of the two was completed in November 2016.

Deposit & Withdrawals

Ladbrokes follow the same format as other bookmakers when it comes to the handling of money. There is not charge to deposit or withdraw, and the standard 3-5 days wait to process any winnings into your account is in place. Both include the minimum of £5, though you can only withdraw up to £30,000, whereas you can deposit £99,999. Their website has a clear and concise FAQ on this specific section should any questions be unanswered.

Customer Service

The customer service is also a nice feature of all online betting outlets, though Ladbrokes seem to have this well under control. It is extremely easy to access as compared to others, with a clear arrangement of buttons in the top right corner of the page. However, finding the live chat was a little bit tougher, having to end up Googling to find the designated place. Other than that, once with an advisor, queries are solved quickly and efficiently.

License Information

For customers in the UK, Ladbrokes licensed and regulated by the Gambling Commission.

Ladbrokes betting experience

Odds format & betting margin

Ladbrokes offer both fractional and decimal odds formats

Betting limits

The maximum payout in any one day from Ladbrokes is £1,000,000 on top level sports like horse racing and football. You are limited to withdrawing £5,000 per day but may contact customer service to increase this limit.

Types of bets

You’d be hard pressed to find a better online betting agency than Ladbrokes in terms of odds. Considering they are one of the main bookmakers in the United Kingdom, their range of odds are always one of the best around for any sporting event. From the usual football, cricket, rugby events to UFC. Horse racing is one of their main draw-in events in terms of odds, but are up against stiff competition with these. If you wish to bet over the limit on their website, it is possibly to do so either via live chat or over the phone, however their decision is final.

Sport coverage

Ladbrokes have a very strong sports offer covering 35 different sports with the main ones being Football, Horse racing, Tennis, Golf and Motor Racing.

In-play experience

Ladbrokes’ live betting is one of the best on the market with online betting, with a range of streaming services also available. You can still access other areas of the site whilst in play betting, and the fact that their live streaming caters to the same level of some of its competitors is a massive draw in. The real positive when betting on football is having the scores all the way down the left-hand side, easily accessible should you wish to change games.

Live streaming

Ladbrokes offer both free and staked bet live streaming.

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General Information:

Website URL:

Founded: 1886

Supported platforms: apple windows android

Products: Sportsbook, Casino, Poker, Bingo, Exchange


Customer service:

Customer service hours: 24/7/365

Telephone number: 0800 731 6191

Live Chat: Available 24/7

Address: Imperial House, Imperial Drive Rayners Lane, Harrow Middlesex, HA2 7JW United Kingdom