There’s so much choice in the online bookmaker market these days and when you’re on the lookout for somewhere new to splash your cash, it’s crucial to know what you want.
You have to consider factors such as where offers the most competitive odds, is the website easy to use, do they have a mobile app to make it easy to bet on the move, and how do they compare to their rivals for bonuses and free bets? All of these things and more are going to impact your choice.
Whatever you're after, with Bookmaker Adviser you'll find up to date information and honest, impartial reviews of betting websites to help match you up with the bookie or exchange that really meets your betting needs.
We take our time when it comes to these reviews to ensure they include the good points, the bad points and the most important features about each outlet.
It is important to stress that we only publish reviews of bookmakers that we fully trust and can honestly recommend, but be sure to read the detailed reviews for more insight into each offering.
Each bookmaker is thoroughly tested before the review is written, so you can trust Bookmaker Adviser’s reviews to tell you which bookmakers to avoid and which to use. You should still choose carefully however, as some bookies offer better odds for certain sports and competitions compared to others.
A formal review is completed for each online bookmaker and to ensure objectivity the scorecard is based on the following criteria:
- Bookmaker Security and Reputation
- Pay In / Cash Out, Money Management
- Ease to Find & Place a Bet - Site Design & Content
- Help, Support and Customer Service
- Bookmaker Bonuses and Punter Promotions
- Bookmaker Sports Betting Coverage
- Bookmaker Odds, Fixed, Asian Handicap, Special Bets on Offer - Value
- Free football game tips, previews and analysis - before you bet
- Bookie Free Bets & Bonuses
- Bookmaker Payment Options
We have assembled a team with extensive betting knowledge, using their personal experience to craft a unique ability to judge which online bookmakers are the best. They cover important information such as bonus offers, promotions, overall score and then an overall review written by our staff, providing both a general and an in-depth look at the particular betting site.
We have also taken our bookmaker reviews a step further and allow the punters themselves to take centre stage and write their own reviews of online bookies they patronise, helping other future customers select the best bookmaker for their needs.
Please be aware that the player reviews are moderated, thus your review will not show up right away, rather will have to go through a brief moderation, mostly to avoid spam bots and foul language to creep on to our website.
We strongly recommend however that Bookmaker Adviser visitors do not join up at any online bookmaker site or betting exchange that we have not reviewed and recommended without first checking it out thoroughly to ensure that it meets your needs and that you understand all of the bookmaker’s Terms and Conditions.